The design of the Mercedes-Benz CLA Coupé: Pure emotion

Reflecting the first design sketches.
“As a four-door coupé, the new CLA intrigues with its puristic, seductive design and sets new standards in the design DNA of ‘sensual purity’. It impresses with its perfect proportions reflecting the first design sketches: a long, stretched bonnet, a compact greenhouse, a wide track with exposed wheel arches and our typical GT rear end with a strong distinctive ‘Coke-bottle shoulder’,” says Gorden Wagener, Chief Design Officer of Daimler AG. “In short: The CLA Coupé has the potential to become a modern design icon.”

Sporty and elegant character.
The combination of the long, stretched entry line above the windows and frameless doors gives the CLA Coupé its unmistakeable sporty and elegant character. Forming the front end is the striking front section which is raked forwards like a shark nose with a long, stretched bonnet featuring powerdomes. Flat headlamps together with the low slung bonnet and the diamond radiator grille with central star create the vehicle’s sporty face. The two-piece, narrow tail lamps and the number plate housed in the bumper make the rear of the CLA look especially wide.

Sculptured rear.
With the greenhouse moved back, the sporty GT rear achieves a balance between elegance and sportiness. Featuring pared-down lines, the precisely modelled side profile provides an interesting interplay of light and shade. Dispensing with the upper shaped edge of the side wall permits extremely muscular and athletic shoulder shaping, stretching from the front wheel arch through to the sculptured rear. Flush with the outer edge of the body, the wheels with their flared wheel arches and wide track epitomise dynamism and give the vehicle a sporty presence.

Unique interior architecture.
In the interior, all elements are arranged according to the overarching design themes of ‘high tech’ and ‘youthful avant-garde’ – be that the steering wheel, the door handle operating module, the centre console or the seats. As in the A‑Class, the unique interior architecture is shaped in particular by the avant-garde design of the dashboard: the designers completely dispensed with a cowl above the cockpit. As a result, the wing-shaped main body of the dashboard extends from one front door to the other with no visual discontinuity. The widescreen display is completely free-standing. The lower section is visually separated from the main body of the instrument cluster by a ‘trench’, and it appears to float in front of the instrument cluster. The ambient lighting enhances this effect. The air vents in a sporty turbine-look are another highlight.

Car Design.
Design creates something out of the ordinary and makes a major contribution to shaping the brand image in the public eye. Today, the designers at Mercedes-Benz reconcile tradition and modernity in designing the cars of the future. Their creative efforts focus on sensuous clarity as the definition of modern luxury. This precisely expresses a fundamental aspect of the brand – the bipolarity of intelligence and emotion.

The new MercedesBenz CLA Coupé is not only the most emotional vehicle in its class, it is also highly intelligen

From MBUX Interior Assist, which recognises operational demands from gestures and equips the interior with intelligence, through augmented reality for navigation and understanding indirect voice commands to the ENERGIZING COACH that provides individual fitness recommendations, the new CLA offers an array of clever solutions. There are also ingenious details when it comes to the aerodynamics and new functions for the Intelligent Drive driving assistance package. The design underlines the coupé character with its stretched form and design elements such as the bonnet with powerdomes or the rear licence plate which has been moved down. As such it does justice to its predecessor’s status as a design icon.

With MBUX, Mercedes-Benz has been revolutionising how to operate a car and communicate with it since the launch of the A-Class. “Now we go to the next level with an intelligent interior assistance system for the compact class. By recognising gestures it facilitates natural operation,” says Ola Källenius, Member of the Board of Management of Daimler AG, responsible for Group Research and Mercedes-Benz Cars Development. “This is not the only new feature by which the CLA offers a great deal of automotive intelligence.”
“With the first CLA we created a totally new segment with a four-door coupé and celebrated a huge success by selling some 750,000 CLA and Shooting Brake,” adds Britta Seeger, Member of the Board of Management of Daimler AG, responsible for Mercedes-Benz Cars Marketing & Sales. “The new edition of the CLA has been developed further in an intelligent way and is even more emotional and sportier than its predecessor. Coupled with new operating systems, it sets new benchmarks for the entire class.”

The new generation of compacts has made a key contribution to the rejuvenation and image change of the Mercedes-Benz brand. The CLA is important for winning and retaining new customers in particular. The CLA Coupé was launched in the USA in 2013, making it the first compact Mercedes‑Benz on the American market. At peak times, more than two thirds of CLA buyers in the USA came from competitors. On average, CLA customers in the USA are around ten years younger than the typical Mercedes‑Benz customer. In Europe, too, CLA customers are among the youngest in the Mercedes portfolio. In 2017, one in two customers in Europe previously drove a competitor’s vehicle. Over 75 percent of European customers who previously drove a CLA as a coupé or Shooting Brake chose a Mercedes‑Benz again for their next vehicle. In total, some 750,000 units of the first-generation CLA Coupé and CLA Shooting Brake contributed considerably to the compact car’s success.
In its first year, the new CLA will also be available as an Edition 1.
In terms of both the exterior and the interior, this limited edition special model has numerous visual accents which underline its exclusivity. The new CLA will be manufactured at the Kecskemét plant (Hungary) and comes onto the market in May 2019.
###
Any Questions? Contact Dana Auto Sales, Motor Vehicles Co./ Las Vegas for best New & Used Car, Truck, SUV, Sedan deals.
http://danamotor.com/dmo/?page_id=2
SEO article provided exclusively by Parseed, for Dana Auto Sales:

Fiat 500X Urban Own the city: the SUV Crossover with elegant, iconic design

The SUV created to enjoy city life, today and tomorrow.
Imagining cars
Imagination drives progress. Fiat design has created its own time and has anticipated its forms. Technological innovation is at the heart of every one of our projects. We innovate to enhance the quality of driving, to ensure the safety and security of our customers and to further improve our relationship with the environment.
Design
New Full LED headlights, DRL and LED rear light clusters. Refreshed interiors and exteriors. Tour the town in style with 500X Urban.

New Fiat 500X Mirror: Drive into the future.
Innovative details, cutting-edge technology. Now the new 500X is available in a high-tech version, with satin chrome details, new Full LED headlights and all the standard Mirror range technology.

All in another light

* * * >See the town as never before with the innovative Full LED headlights offering 20% extra brightness.<br /> What is more, they save up to 66% of energy than regular halogen headlights and last much longer.

A wink to style

* * * The new LED rear light clusters of 500X, with background in matching body colour, wink to the unmistakable 500 family style. They are also equipped with LEDs to make sure you are noticed and recognised wherever you go.

Bold and daring

* * * Tour the town and show off your go With its redesigned bumpers, New 500X Urban has even more personality, with a robust appearance commanding even more presence on the road.

Look behind the cover

* * * It is beautiful outside and comfortable inside. Choosing the best profile of 500X Urban is not easy. Refreshed interiors with techno leather details on seats, matching body colour dashboard and the unmistakable 500 logo like the artist’s signature on a masterpiece. All materials and all pairing are created to offer the best style.

Make yourself comfortable

* * * In the new 500X Urban, every detail is designed to guarantee the best comfort, like the new ergonomic steering wheel with integrated audio controls.

Perfect understanding

* * * Get along with your new 500X Urban at a glance. With its new instrument cluster redesigned for improved readability you can clearly see all the key information you need to drive.
Technology and safety
In the morning rush hour or in the city lights on Saturday evening. In the centre or in the suburbs. Enjoy the city with plenty of next-generation driving technology.
DRIVING ASSIST TECHNOLOGIES
Connectivity
What does the future have in hold?
Keeping in touch with the things and people you love. With new 500X Urban the future is now.

Apple CarPlay

* * * Why get the latest iPhone if you cannot use it whenever you want to? Apple CarPlay is the smartest and safest way to use your iPhone in your car, so you can receive directions, make calls, send and read messages and play music without distractions.

Android Auto

* * * Music, apps and plenty more. With Android Auto<sup>&trade;</sup> your apps will appear on the screen of 500X Urban with a simple and user-friendly interface organised on easy-to-read pages.

Uconnect ™ 7” HD LIVE

* * * Who is your best driving ally? Your 500X. With Uconnect<sup>&trade;</sup> 7&rdquo; HD LIVE as standard equipment, answering calls, exchanging messages, choosing playlists and setting the best route is just a quick tap away.

Mopar ® Map Care

* * * The world keeps on changing. You can stay abreast. With Mopar<sub>&reg;</sub> Map Care (service provided free of charge for the first three years) you can update the maps of your navigator automatically.

Mopar ® Connect

* * * With its next-generation technology Mopar<sub>&reg;</sub> Connect, you care is always at hand, wherever you are. You know where it is parked, you can lock and unlock the doors remotely and you can be notified off all its movements and is current speed. What is more, with push notifications on your phone you can be sure do not forget anything important inside.
Images are for illustrative purposes only: please refer to your local website to check actual combinations of colors, fabrics, etc.

Design & Exterior

* * * A new look, in both the Urban and Cross versions. Because just like technology, even style evolves.

2.4L I4 MultiAir® Engine Standard

* * * The 2.4L Tigershark® MultiAir® 2 engine delivers 180 horsepower and 175 pound-feet of torque and features advanced technologies including Dual Variable Valve Timing and a flow-control valve intake manifold. It gets up to 22 city
1. Manufacturer estimated mpg with 2.4L engine and nine-speed automatic transmission. Actual mileage may vary.
9-Speed Automatic Transmission Standard

The available nine-speed automatic transmission is designed for improved on-road performance and fuel economy.
Bianco Gelato (White Clear Coat) Exterior Paint
18″ x 7″ Black Aluminum Wheels w/Copper Accents
225/45R18 BSW All Seasons Tires Standard
225/45R18 all-season tires are available on select FIAT® 500X models.
Premium Cloth Low-Back Bucket Seats
Uconnect® 4 With 7-Inch Display Standard
Uconnect® 4 with a 7-inch touchscreen includes an AM/FM radio, available SiriusXM® Satellite Radio[1] with one year of service, Bluetooth® Streaming Audio, Voice Command, Hands-Free Calling[2], Apple Carplay® support[3] and Android Auto™[4].

1. SiriusXM services require subscriptions, sold separately after the 12-month trial included with the new vehicle purchase. If you decide to continue your service at the end of your trial subscription, the plan you choose will automatically renew and bill at then-current rates until you call SiriusXM at 1-866-635-2349 to cancel. Trial service is not transferrable or refundable. See SiriusXM Customer Agreement for complete terms at www.siriusxm.com. All fees and programming subject to change. Satellite service is available only to those at least 18 and older in the 48 contiguous USA and D.C. Internet radio service is available throughout satellite service area and in AK and HI with limited coverage.
2. The Uconnect® Phone requires a mobile phone equipped with the Bluetooth® Hands-Free Profile. Visit www.UconnectPhone.com for system and device compatibility.
3. Requires compatible iPhone®. See dealer for phone compatibility. Data plan rates apply. Vehicle user interface is a product of Apple®. Apple CarPlay is a trademark of Apple Inc. iPhone is a trademark of Apple Inc., registered in the US and other countries. Apple terms of use and privacy statements apply.

4. Requires compatible smartphone running Android™ 5.0 Lollipop or higher and download app on Google Play. Android, Android Auto and Google Play are trademarks of Google Inc.
For more than a century, we have been building a passion. Some people call them vehicles. But we like to call them ideas, because with a passion for ideas, we can go far.
Advanced Safety Package $1,295
Includes:Automatic High Beam Headlamp Control
Performance
Transmission: 9-Speed Automatic Transmission
Safety & Security
Safety & Security Systems
Electronic Roll Mitigation
Electronic Stability Control
High Beam Daytime Running Headlamps
Hill Start Assist
ParkView® Rear Back Up Camera
Remote-Start System
Security Alarm
Tire Pressure Monitoring Display

Air Bags
Advanced Multistage Front Air Bags
Supplemental Front Seat Side Air Bags
Supplemental Side-Curtain Front / Rear Air Bags
Restraint Systems
Child Seat Anchor System-LATCH Ready
Driver Inflatable Knee-Bolster Air Bag
Front Height Adjust Shoulder Belts
Locks & Keys
Passive Entry / Keyless Go
Additional Safety & Security Features
Compass Gauge
Front Passenger Seat Belt Alert
Outside Temp Display
Shift Indicator Warning Lamp
Dimensions & Capacities
Exterior Dimensions
Ground Clearance – Approach Angle 19.1
Ground Clearance – Breakover Angle 21.7
Ground Clearance – Departure Angle 20.2
Overall Body Width 79.7
Overall Height 63.1
Overall Length 168.2
Running Ground Clearance 7
Track – Front 60.9
Track – Rear 61
Turning Diameter – curb-to-curb – Left 36.3
Turning Diameter – curb-to-curb – Right 36.3
Wheelbase 101.2
Interior Dimensions
Cargo Capacity – Behind First-Row Seat 50.8
Head Room – Front 39.1
Head Room – Rear 37.8
Hip Room – Front 53.3
Hip Room – Rear 52.2
Leg Room – Front 41.4
Leg Room – Rear 34.8
Passenger Interior Volume 118.6
Seating Capacity – Maximum Seating 5
Seating Capacity – Standard Seating 5
Shoulder Room – Front 54.3
Shoulder Room – Rear 52.8
Trunk Lift-Over Height 30.5
Capacities/Weights
Capacity/Weights – Curb Weight 3,124
Capacity/Weights – Fuel Tank Capacity 12.7
Payload Capacity – When Properly Equipped – Standard Not Available
Towing Capacity – Maximum 1,000
Weight Distribution – Automatic Trans – Front 57
Weight Distribution – Automatic Trans – Rear 43
Basics
Brakes – Front Disc
Brakes – Rear Disc
Driveline Configuration
Multipurpose vehicle
Maximum Number of Doors 4
Steering Rack & Pinion
Suspension – Front MacPherson w/coil spring
Suspension – Rear Chapman Strut w/coil springs
Tires – Aspect Ratio 55
Tires – Construction R
Tires – Spare Tire Type Tire Service Kit
Tires – Type P
Tires – Wheel Diameter 17
Tires – Width 215
Vehicle Type Crossover

Mobility
Body Opening Width 31.6
Open Door Angle 65
Open Door Trim to Body 3
Seat Cushion Height from Ground 28.5
Seat Cushion to Rocker Panel 9.4
Step-Out Height 3.4
Step-Out Width 8.8
Step-Over Height from Ground 17.8
Warranty
Basic – Miles 50,000
Basic – Months 48
Powertrain – Miles 50,000
Powertrain – Months 48
Roadside Assistance – Miles Unlimited
Roadside Assistance – Months 48
Rust-Through – Miles 50,000
Rust-Through – Months 48

Powertrain
Displacement – Bore 3.46
Displacement – Cubic Centimeters 2,360
Displacement – Cubic Inches 144
Displacement – Stroke 3.81
Engine – Compression Ratio 10
Engine – Configuration 2.4L I4
Engine – Location Front
Final Drive Ratio – Standard 3.73
Fuel Economy – City 22
Fuel Economy – Combined 25
Fuel Economy – Highway 30
Fuel System Sequential Multi-Point Injection
Fuel Type Gas
Performance – Horsepower 184
Performance – HP Rated RPM 6,400
Performance – Torque 171
Performance – Torque Rated RPM 4,600
Transmission – Automatic or Manual or Electrically Variable Automatic
Transmission – Features Overdrive No
Transmission – Number of Forward Speeds 9
Valvetrain – Configuration SOHC
Valvetrain – Number of Valves 16
Engine & Transmission
Engine 2.4L I4 MultiAir® Engine
Mechanical Features
Brakes 4-Wheel Anti-Lock Brakes
Exhaust Systems Bright Exhaust Tip
Fuel Tanks 12.7-Gallon Fuel Tank
Steering Systems Electric Power Steering
Emissions 50 State Emissions
Additional Mechanical Features
Electric Park Brake
Engine Oil Cooler
Tilt / Telescope Steering Column
Tire Service Kit (No Compact Spare)
Exterior Features
Glass Deep Tint Sunscreen Glass
Wheels 18″ x 7″ Black Aluminum Wheels w/Copper Accents
Exterior Mirrors
Body-Color Exterior Mirrors
Exterior Mirrors with Heating Element
Exterior Mirrors with Turn Signals
Power Mirrors
Doors Black Door Handles
Lighting
Automatic Headlamps
Bi-Function Halogen Projector Headlamp
Fog and Cornering Lamps
Glove Box Lamp
Incandescent Tail Lamps
Bumpers & Fascias Body-Color Fascias
Roof Racks & Rails Black Side Roof Rails
Spoilers Body-Colored Rear Spoiler
Wiper Systems
Rear Window Wiper / Washer
Variable Intermittent Windshield Wipers
Exterior Design
Black Day Light Opening Moldings
Capless Fuel Filler
Additional Exterior Features
Exterior Accents-Black
Front License Plate Bracket
Seating & Trim
Seat Types
Premium Cloth Low-Back Bucket Seats
Seat Features
Driver Height Adjuster Seat
Front Passenger Forward Fold Flat Seat
Manual 6-Way Driver / Passenger Seats
Passenger Height Adjuster Seat
Rear 60/40 Folding Seat
Three Rear Seat Head Restraints
Audio & Uconnect® Multimedia
Sound System Components
7.0-Inch Touch Screen Display
Apple CarPlay® Capable
Dual Remote USB Port – Charge Only
For More Information, Call 800-643-2112
Google Android Auto™ Capable
GPS Antenna Input
Integrated Voice Command with Bluetooth®
Remote USB Port
SiriusXM® Sat Radio w/ 1-Yr Radio Subscription
SiriusXM® Sat Radio w/ 1-Yr Sub Call 800-643-2112
Steering Wheel Mounted Audio Controls
USB Host Flip
Speaker Systems
6-Speakers
Sound Systems
Uconnect® 4 With 7-Inch Display
Interior Features
Consoles & Storage
4 Adjustable Cargo Tie-Down Hooks
Front Center Sliding Armrest
Reversible Height Adjust Load Floor
Windows & Locks
Power Windows Express Up / Down w/Rear Express Down
Rear Window Defroster
Speed Sensitive Power Locks
Floor Mats
Front and Rear Carpeted Floor Mats
Interior Design
Black Interior Accents
Cluster 3.5-Inch TFT Color Display
Instrument Panel Bezels-Black
MPH Primary Speedometer
Premium Wrapped Steering Wheel
Vinyl Door Trim Panel
Additional Interior Features
12-Volt Auxiliary Power Outlet
Driver Assist Handle
Glove Box
Leather-Wrapped Shift Knob
Passenger Assist Handles
Speed Control
Sun Visors with Illuminated Vanity Mirrors
For more than a century, we have been driving our passion forward. We have invested that passion in our products, technologies, companies, branches, markets and groups. We have helped to change the world and we have changed with the world. We have travelled roads and made others travel them.

— —
###
Any Questions? Contact Dana Motor Co./ Las Vegas for best New & Used Car, Truck, SUV, Sedan deals.
http://danamotor.com/dmo/?page_id=2
SEO article provided exclusively by Parseed, for Dana Motor Company

Toyota Rolls Out “Start Your Impossible” Global Campaign that Reflects the Olympic and Paralympic Spirit of Encouragement, Challenge and Progress

Commercials to Air During Olympic and Paralympic Winter Games PyeongChang 2018
News Release Olympics and Paralympics Region Korea
(TOYOTA CITY, JAPAN, Feb. 9, 2018)―Created in honor of Toyota‘s shift to a mobility company and its eight-year worldwide partnership with The International Olympic and Paralympic Committees, “Start Your Impossible,” Toyota’s first-ever global marketing campaign, will roll out in 27 countries at the start of and through the Olympic and Paralympic Winter Games PyeongChang 2018.
“Start Your Impossible” shares Toyota’s evolution by highlighting real-life mobility stories of Olympic and Paralympic athletes as well as everyday athletes who demonstrate the values of humility, hard work and never giving up. The campaign marks Toyota’s long-term commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible through stories of determination as well as through Toyota technologies. The two creative pillars of the multi-platform global campaign include, “inspiration,” which celebrates the human spirit and product “evidence,” showcasing Toyota’s ideas for innovations that can help people move freely.
“Start Your Impossible” commercials include
“Frozen”Showcasing iconic moments in Olympic and Paralympic history, “Frozen” aims to further spark the conversation on global warming and the imminent impact that it may have on the beauty, hope and heroes of the Olympic and Paralympic Winter Games.

“Thin Ice”The human spirit is powerful and irrepressible. Where obstacles appear, exceptional people are ready to face the hurdles. American Olympic figure skater and medalist, Ashley Wagner returns to the ice with the idea that every day is a chance to dance, to move and to float across the ice.
“Lanes of Life” an optimistic celebration of life’s journey for six Olympic snowboardersEva Samková (Czech Republic), Lindsey Jacobellis (USA), Belle Brockhoff (Australia), Chloé Trespeuch (France), Carle Brenneman (Canada), and Isabel Clark Ribeiro (Brazil).
“Dreams”The smallest mistake could change an athlete’s dream, so could a small mistake on the road. “Dreams” showcases Toyota’s Guardian technology to coach you on the road.
“Magic”Toyota’s Human Support Robot helps a bedridden young boy.
“Runner”A man outruns pain, fear and doubt to take the most difficult step of his life.
“Join the Team”Dedicated to pure celebration of going after what we strive for, an ordinary boy has his moment as an Olympian realizing that with persistence he can soar.
Toyota will also run previously released spots including the :60 “Good Odds” highlighting the real-life story of Canadian Para alpine skier Lauren Woolstencroft, who overcame tremendous odds to become a legendary Paralympic gold medalist and the :60-second “Mobility Anthem” featuring mobility stories of individuals, ages 1 to 100, celebrating Toyota’s efforts to make movement better for everyone.

“Toyota believes that ‘mobility’ goes well beyond cars and that movement is a human right. This campaign, and our worldwide partnership with The International Olympic and Paralympic Committees, are a reflection of our commitment to providing freedom of movement for all,” said Ed Laukes, Group Vice President, Toyota Division Marketing, Toyota Motor North America. “‘Start Your Impossible’ tells the stories of exceptional human strength and triumph.”
“Start Your Impossible” is a global corporate initiative that aims to inspire Toyota employees, partners and customers, and connect them with the company’s core beliefs,” said Noriaki Yamashita, General Manager of Sales & Marketing Support Division, Toyota Motor Corporation.
“Start Your Impossible” was created in partnership between Saatchi & Saatchi and Dentsu.
For more information about Toyota’s worldwide partnership with The International Olympic and Paralympic Committees, and to learn more about the “Start Your Impossible” campaign, please visit www.mobilityforall.com or Toyota Global YouTube.


Any Questions? Contact Dana Motor Co./ Las Vegas for best New & Used Car, Truck, SUV, Sedan deals.
http://danamotor.com/dmo/?page_id=2
SEO article provided exclusively by Parseed, for Dana Motor Company:

Honda Dream Drive to Deliver Next-Generation Infotainment, Commerce, Services and Rewards to Drivers and Passengers

Honda Innovations collaborates with leading consumer brands and retailers to create new in-vehicle experience
Demos of prototype mobile-based dashboard at CES 2019
Watch video of Honda Dream Drive at https://Honda.us/DreamDrive
MOUNTAIN VIEW, Calif., USA, January 8, 2019 – Delivering on customer expectations for the full integration of mobile services into the vehicle experience, Honda is demonstrating its prototype Honda Dream Drive, the automotive industry’s first integrated driver and passenger infotainment, commerce, services and rewards dashboards within the vehicle environment. First shown as a concept at CES 2017, Honda Dream Drive has evolved to offer drivers and passengers a broad range of convenient services and engaging entertainment options, while minimizing the potential for driver distraction. Developed in collaboration with Connected Travel, a connected vehicle platform and application services company, Honda is offering demos of Honda Dream Drive in the all-new 2019 Honda Passport at its CES booth #7900 in the North Hall at the Las Vegas Convention Center, Jan. 8-11, 2019.

Honda Dream Drive to Deliver Next-Generation Infotainment
Honda Dream Drive to Deliver Next-Generation Infotainment

The new prototype mobile-based dashboards provide services and experiences designed specifically for both drivers and passengers:
Honda Dream Drive: Driver demonstrates the expansion of Honda’s in-vehicle payment technology concept, first introduced at CES 2017 with Visa. It enables drivers to pay for goods and services like fuel, movie tickets and parking, make restaurant reservations, food ordering for pickup or delivery, and even share the driver’s location with friends and family.
Honda Dream Drive: Passenger offers passengers the ability to play mixed reality games, watch movies, listen to music, read original comics stories, use travel applications, explore new points of interest along the route, and control the radio and cabin features – all from the passenger’s mobile device.
Moreover, customers will have access to purchase Honda Dream Drive content, movie or event tickets, order ahead, and a variety of other convenience options provided by Honda’s collaborators.
“Honda has teamed up with industry leaders who want to understand how to best provide in-vehicle services to our customers,” said John Moon, managing director, Strategic Partnerships, Honda Innovations. “These collaborations are important to test consumer desire so we can understand how to mutually serve our customers.”
Partnering with leading brands on voice-enabled driver applications
Honda Dream Drive is both voice and touch enabled, providing users with convenient, safe and easy access to services. Honda collaborated with a host of industry leaders – Atom Tickets, Chevron U.S.A. Inc., The Coffee Bean & Tea Leaf®, Grubhub, Glympse, iHeartRadio, IPS Group, Arrive, Parkopedia, Phillips 66, Yelp, and USAA – for its voice enabled, driver dashboard for parking, gasoline payment, restaurant reservations, ticketing, audio, location sharing, and rewards.
Honda collaborated with AAA, DC, Entercom/RADIO.COM, the LEGO Group, Silvergate Media and the Octonauts team, and Univision Music to create its passenger dashboard for entertainment, education, travel, commerce and rewards experiences.
Expanded in-vehicle payment partnerships
Since 2016, Honda has worked with Visa to build and enhance the in-vehicle payment experience to make payments more convenient and secure. Now, Honda is expanding its in-vehicle payment collaboration to include Mastercard and PayPal. Collectively, Honda is working with these partners to create the vehicle experience of the future.
Rewards Program for Honda customers
In an effort to create new value for vehicle ownership and use, Honda Developer Studio is user testing a new points-based rewards program to benefit drivers and passengers for using Honda products and services. Drivers and passengers can earn rewards points for participating in a variety of activities including purchasing services, watching and listening to media, and playing games.
“The gamification of everyday travel experiences with rewards points provides Honda with a unique opportunity to connect with its drivers and passengers, to establish a more personal engaging relationship with them, and to enhance customers’ daily lives with the automotive industry’s first frequent driving and riding program,” said Bryan Biniak, CEO of Connected Travel®. “Honda drivers and passengers earn points from common activities as well as extraordinary experiences created with market leading brands and developers, and then redeem their reward points at their favorite local and online retailers.”
Interested partners and innovators can meet with Honda Developer Studio and Connected Travel representatives at CES, January 8-11, 2019. To learn more about Honda Developer Studio, visit Developer.Hondainnovations.com and follow @HondaInnovation on Twitter.
What collaborators are saying
“Parking is an essential component of the driving experience. We are excited to partner with Honda and Connected Travel to power voice-enabled parking in Honda Dream Drive, helping Honda drivers reduce time in traffic, save money and make it simpler and safer for them to reach their destinations.” – Yona Shtern, CEO of Arrive
“We’re constantly looking at market-leading channels to deliver the Atom Tickets experience to consumers. Teaming with Honda on Dream Drive to deliver next-generation passenger and driver movie ticketing services was a natural fit since our companies share the same goal of bringing convenience and entertainment to the consumer. Innovation is at the forefront of our company’s DNA, and we hope consumers will enjoy seeing Atom pop up in more unexpected places in the future.” – Matthew Bakal, chairman and co-founder of Atom Tickets
“Honda Dream Drive takes full advantage of vehicle connectivity to bring consumers new experiences that will simplify their lives and we are excited to work alongside Honda to extend this innovation to the in-vehicle audio experience by seamlessly blending broadcast radio with all of the streaming offerings of iHeartRadio. Radio has always been a major point of influence before a consumer makes a purchase and we are thrilled to work with Honda on Dream Drive to make these transactions simpler than ever for listeners and drivers.” – Michele Laven, President, Strategic Partnership Group for iHeartMedia
“As an innovation leader in Smart Parking for Smart Cities, IPS Group is proud to partner with Honda in this exciting evolution of an enhanced driving and parking experience.” – Chad Randall, Chief Operating Officer, IPS Group
“We continuously explore the opportunities offered by new technologies to create fun and creative play experiences for children in various play environments, physical and digital. This demo, while not a commercially available experience, is yet another way in which we aim to experiment with how children interact with LEGO play in a fun mixed-reality scenario.” – Tom Donaldson, Senior Vice President of Creative Play Lab at the LEGO Group
“From the comfort of their homes to the confines of their cars, people want to make purchases when they want and where they want. Our familiarity of shopping with mobile and voice-activated devices have created the expectation for almost every device to be a way to shop and pay. At Mastercard, we’re bringing our technology and experience to ensure these experiences are simple, intuitive and secure.” – Sherri Haymond, Executive Vice President, Digital Partnerships, North America, Mastercard

“We understand consumers want to fuel up, pay and quickly be on their way. Now consumers can use the Phillips 66 apps in Honda cars to pay for gas at the pump in a fast, friendly and seamless way.” –John Barbour, Manager of Payments and Card Services at Phillips 66
“We’re delighted by this opportunity for kids to enjoy Octonauts via this new app platform. It’s a great new chance for them to explore, rescue, and protect the oceans!” – Ron Allen, EVP Commercial, Silvergate Media
“Univision is thrilled to collaborate with Honda’s platform to jointly develop next-generation radio experiences for connected and autonomous vehicles. Working closely with Honda we seek to develop highly immersive and engaging user experiences and advertising solutions that deliver results for our partners. We look forward to showcasing Uforia with Honda at CES this year.” – Jesus Lara, President of Univision Radio
“By continuing our partnership with Honda, a leader in automotive innovation, we are furthering the development of in-car commerce solutions that focus on security, safety, and convenience for the driver. Combining Visa’s payment expertise and Honda’s expansive platform, we are one step closer to transforming the car in to a new epicenter for commerce.” – Olabisi Boyle, Vice President of IoT, Visa
About Honda Innovations
Honda Innovations drives transformative collaboration within all areas of Honda. As part of Honda Innovations, Honda Xcelerator and Honda Developer Studio, two open innovation programs, serve as catalysts to discover and experiment with new technologies and business concepts. Honda Innovations partners with innovators of all shapes and sizes from startups to global brands and design and development communities to create cutting edge products and services. Honda Innovations is based in Silicon Valley and operates globally. To learn more, visit HondaInnovations.com.

About Connected Travel
Founded in 2016, ConnectedTravel® has developed a comprehensive cloud-based platform services that utilize Artificial Intelligence (AI) and Machine Learning (ML), data fusion, behavior science and gamification technology to capture, understand, and drive consumers day-to-day mobile activities. ConnectedTravel® has developed, owns and operates a driver and passenger location-based application services platform and business that serves the automotive ecosystem on a SaaS basis. The platform provides data driven infotainment applications and APIs, realtime behavioral management and analytics tools, as well as geotargeted advertising and attribution services. For more information, visit www.connectedtravel.com.

—Honda Global | Honda Dream Drive to Deliver Next-Generation Infotainment, Commerce, Services and Rewards to Drivers and Passengers —

Contact Dana Motor Co./ Las Vegas for best Used Car deals.
http://danamotor.com/dmo/?page_id=2

Questions? Contact Dana Motor Co.